Gmail Changes How It Deals With Marketing Emails

Just received this in our inbox from Marie Forleo and thought would share as this will affect many businesses and customers who receive email marketing:

Not sure if you heard yet…

But Gmail is rolling out some new features and they’re starting to automatically filter your email messages for you (this also applies if you use Google Apps for your business email address!).

I learned they’re categorizing my messages to you as “Promotions” and automatically making them skip your inbox.

That means that you won’t see any email from me in your main inbox UNLESS you adjust your gmail settings!

Kind of crazy pants, I know. But no worries – because making sure you get my emails is an easy fix.

You might not see any changes in your email yet as Google is rolling them out to users overtime. But make no mistake — sooner or later your inbox is gonna look and behave VERY differently…

Unless you take charge.

Do this now if your inbox has been changed.

Drag one of of my emails to the “Primary” tag. Then make sure you click “Yes” when the alert pops up.

Here’s an easy way to see what it will look like:

Marie Forleo

If you want to completely remove these new tabs – go to the Settings box in the upper right hand corner of your inbox and select “Settings.” Click on the “Inbox” tab and unselect all categories but “Primary” (don’t forget to save your changes).

Either way you roll, that’s it – done and done.

Thanks in advance for making sure we can stay connected!

P.S. You might want to let your audience know about this as well since it’s going to influence email marketing for all of us!


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